Compare Google Maps lead generation tools
Side-by-side comparison of Lyre Leads with D7 Lead Finder, Scrap.io, 21LeadFinder, Outscraper and the browser-based Google Maps scrapers, plus how it stacks up against Apollo, ZoomInfo and Clay. What each tool actually returns, what it costs, and where each one is the better pick.
Full feature comparison
Eight Google Maps lead generation tools compared. Competitor data checked against each vendor's own website in September 2026; "No" means we found no mention of the feature there. Prices are monthly in US dollars. Apollo, ZoomInfo, Clay and Outscraper are compared separately below.
| Feature | Lyre Leads | D7 Lead Finder | Scrap.io | MapLeadScraper | 21LeadFinder | LeadStal | GMapsLeads | GMapsExtractor |
|---|---|---|---|---|---|---|---|---|
| Platform | ||||||||
| Type | Web App | Web App | Web App | Extension | Web App | Web App + extension | Extension | Cloud app, extension + API |
| Installation required | No | No | No | Chrome/Edge | No | Extension for Maps | Chrome/Edge | No (cloud app) |
| Server-side scraping | Yes | Yes | Yes | Browser | Yes | Browser (Maps) | Browser | Cloud or browser |
| Search input | Any keyword | Keyword + location | 4,000+ fixed categories | Any Maps search | Unclear | Any Maps search | Any Maps search | Any Maps search |
| Data at search time | Live Google Maps search | Fetched per search | Own index, refreshed at export | Live (browser) | Unclear | Live (browser) | Live (browser) | Live |
| Pricing | ||||||||
| Free tier | 500 leads/mo | Guest searches, not exportable | 7-day trial, card required | 1,000/mo, no emails | Varies by page | Free scrapers | 30 leads per search | 1,000/mo |
| Starting paid price | $39/mo | $44.99/mo | $49/mo | $19.90/mo | $44/mo (app checkout) | $9.99/mo | $25/mo | $15/mo (API) |
| Top self-serve price | $499/mo | $119.99/mo | $499/mo | $19.90/mo | $149/mo | $99/mo | $25/mo | $2,999/mo (API) |
| Annual billing discount | 40% off | No | About 30% | About 50% | No | 20% | 24% | No |
| Data Enrichment | ||||||||
| Data fields per lead | 50+ | 33+ | About 60 | 27 | Unclear | About 8 | 25 | 31 |
| Email extraction | Yes | Yes | Yes | Paid plan | Yes | Yes | Yes | Yes |
| Mailbox-level email verification | Yes (MillionVerifier) | Partial, no mailbox check | No (MX details only) | No | Claimed, method not stated | Claimed, method not stated | No | No |
| Email provider detection | Yes | Yes (Professional) | Yes | No | No | No | No | No |
| Social media profiles | 6 platforms | Yes | Yes | Yes (paid) | Basic | Links | 6 networks | 7 networks |
| Tech stack detection | 1,519 technologies | Partial (WordPress, Shopify, analytics) | Yes | No | No | No | No | No |
| Booking systems and chat widgets | 185 booking, 400 chat | No | Not listed separately | No | No | No | No | No |
| CMS detection | Yes | Partial (WordPress, Shopify) | Yes | No | No | No | No | No |
| Facebook Pixel detection | Yes | Yes | Yes | No | No | No | No | No |
| Other ad pixels (TikTok, Pinterest, Snapchat, Reddit, Quora, LinkedIn) | Yes | Partial (Criteo, LinkedIn) | Partial (LinkedIn) | No | No | No | No | No |
| Google Analytics detection | Yes | Yes | Yes | No | No | No | No | No |
| Google Tag Manager | Yes | No | Yes | No | No | No | No | No |
| Google Remarketing | Yes | Yes | No | No | No | No | No | No |
| SSL/HTTPS check | Yes | No | No | No | No | No | No | No |
| Mobile-friendly check | Yes | Yes | No | No | No | No | No | No |
| Domain age | Yes (RDAP) | Unclear | No | No | No | No | No | No |
| Page load speed | Yes (ms) | No | No | No | No | No | No | No |
| Contact form detection | Yes | No | Contact pages | No | No | No | No | No |
| Schema markup detection | Yes | Yes | No | No | No | No | No | No |
| Qualification | ||||||||
| Relevance check against each business's own website | Yes, with the sentence quoted | No | No | No | "AI Enrichment", undefined | Health score, not relevance | No | No |
| Export & Integration | ||||||||
| CSV export | Yes (plus Excel, JSON) | Yes | Yes | Yes | Yes | Yes | Yes | Yes |
| API access | Yes (Growth+) | Yes (Professional) | Yes (all plans) | No | Enterprise | No | No | Yes (separate plan) |
| MCP server for AI assistants | Yes | No | Yes | No | No | No | No | Yes |
| CRM integrations | Webhooks + API | No | Enterprise only | No | Pro+ (HubSpot, Salesforce, GHL, Zapier) | No | No | Via API |
Lyre Leads vs D7 Lead Finder
D7 Lead Finder is a long-established web tool that claims a database of 65 million+ business records, but by its own help center fetches data fresh for each search. It offers ad and pixel detection, website flags such as WordPress, mobile-friendliness and schema markup, partial email validation, and an API on its Professional plan. We found no relevance check. Competitor facts as of September 2026.
Where Lyre Leads wins
- Free tier, 500 leads a month vs guest searches you can't export
- Lower starting price, $39/mo vs $44.99/mo
- A relevance check on every business, read from its own website, with the sentence quoted
- Mailbox-level verification, where D7's validation stops at the domain and mail server
- 1,519 named technologies, including 185 booking systems and 400 chat widgets
- Broader ad pixels, domain age and page speed, TikTok, Pinterest, Snapchat, Reddit and Quora pixels included
- Country-wide search, Smart Strategy sweeps a whole country instead of a daily search allowance
Where D7 Lead Finder wins
- Bulk search, one keyword across a list of cities on its Professional plan
- Audience exports and agency extras, Facebook and Google audiences, sub-accounts, white-label
- Long track record, a budget tool that has been around for years
Lyre Leads vs Scrap.io
Scrap.io is a feature-rich extraction product: a very large index of places from Google, Apple and Bing Maps, tech stack and ad pixel detection, and API and MCP access on every plan. You filter it by more than 4,000 business categories rather than free-text keywords, and its emails carry mail-server details but no deliverability status. Competitor facts as of September 2026.
Where Lyre Leads wins
- Any keyword, searched live, instead of a fixed category list
- A relevance check, every business read against its own website
- Perpetual free tier, 500 leads a month vs a 7-day trial that asks for a card
- Mailbox-level verification through MillionVerifier, with every email labeled
- Website checks Scrap.io doesn't list, SSL, mobile-friendliness, schema, page speed and domain age
- Lower entry price, $39/mo vs €49/mo (Scrap.io prices in euros, checked 14 October 2026), and country-wide search isn't reserved for a top tier
Where Scrap.io wins
- Instant exports from an index of more than 200 million places
- Three map sources, Apple Maps and Bing Maps alongside Google Maps
- A larger entry allowance, 10,000 export credits for €49 a month, though a credit and a lead aren't the same unit
- Search shapes, radius and polygon search, reverse search and file enrichment
Lyre Leads vs Apollo & ZoomInfo
Apollo and ZoomInfo are large B2B databases of contacts and companies, with direct dials, technographics and intent data. They're strong for reaching named people at companies in those databases. Lyre Leads works from a different source: a live Google Maps search for the keyword you type, with each business read from its own website and checked against what you searched for.
Where Lyre Leads wins
- Live Google Maps search, run at the moment you search rather than served from a stored database
- Search in the business's own words, any keyword instead of industry codes and size bands
- A relevance check, every business marked yes, no or unclear from its own website, with the sentence that proves it
- Website-read detections, 1,519 named technologies including booking systems, chat widgets and vertical CRMs
- Published monthly pricing, leads instead of per-seat plans or annual contracts quoted by sales
Where Apollo & ZoomInfo win
- Named contacts at scale, direct dials and personal and business emails for hundreds of millions of people
- Firmographics and intent, headcount, funding, intent topics and, on ZoomInfo, org charts
- Sequencing and integrations, Apollo's built-in sequences and ZoomInfo's enterprise CRM connectors
Many teams use both: Lyre Leads for live Google Maps coverage and qualification, Apollo or ZoomInfo for named contacts on the accounts that matter most.
Lyre Leads vs Clay
Clay is an enrichment and orchestration platform: a spreadsheet-style workspace that runs waterfalls across 150+ data providers, with an AI research agent, a scoring step and a workflow builder. It can pull businesses from Google Maps as one of its sources, up to 1,000 results per search. Its focus is enriching and routing a list you assemble. Lyre Leads is a turnkey product for one keyword-driven job: find the businesses on Google Maps, confirm them and enrich them. Competitor facts as of September 2026.
Where Lyre Leads wins
- Turnkey, not a workspace, state a keyword and get enriched, checked leads without building a table of provider calls
- A relevance check out of the box, with the sentence from the company's own site quoted as evidence
- Whole-market coverage, a grid across a city or Smart Strategy across a country, rather than one capped search at a time
- One unit of cost, leads instead of separately metered data credits and actions
- Lower barrier to start, a free tier and paid plans from $39/mo against Clay's $185/mo
Where Clay wins
- Enrichment breadth, waterfalls across 150+ providers, far beyond our built-in detections
- AI research agents, arbitrary web research per row
- Enriches any list, from any source, not just businesses found on Google Maps
- Deep workflow and CRM sync, two-way HubSpot and Salesforce sync on its Growth plan
Different jobs, and many teams pair them: Lyre Leads to find and confirm the businesses by keyword, Clay to run deep multi-provider enrichment on the shortlist.
Lyre Leads vs browser-based Google Maps scrapers
MapLeadScraper and GMapsLeads are browser extensions for Chrome and Edge. LeadStal has grown into a web platform with an extension for Google Maps, and GMapsExtractor now also sells a cloud scraper and an API. They're cheap and simple, and the browser-based ones share limits a server-side tool doesn't. Competitor facts as of September 2026.
MapLeadScraper
- Chrome and Edge extension
- Paid plan: 100,000 leads a month
- Emails and social links on the paid plan
- No relevance check
- No tech stack or pixel detection
- Free plan: 1,000 a month, 15 per search
LeadStal
- Web platform plus a Chrome extension for Maps
- Many free lead finders beyond Maps
- Email sequences and a shared reply inbox
- Credit packs from $5
- Health score, not a relevance check
- No tech, CMS or pixel detection
GMapsLeads
- Chrome and Edge extension
- Unlimited leads on paid plans
- Emails and six social networks
- No relevance check
- No website or tech enrichment
- Free plan: 30 leads per search
GMapsExtractor
- Cloud scraper, extension and API, each its own plan
- 31 data fields
- API and MCP server
- No relevance check
- No website or tech enrichment
- Free plan: 1,000 records a month
The bottom line on browser-based scrapers
Google Maps shows about 120 results for any single search view, whichever tool reads it, and paging deeper from one point keeps returning the same central neighborhoods. The way past that is splitting an area into many smaller searches. Browser extensions leave that to you and break when Google changes its page structure. Lyre Leads does the splitting server-side, with a grid across a city or Smart Strategy across a whole country: in Houston, a 76-point grid returned 1,061 businesses for "roofing contractor" against 255 from paging one map center, for the same spend (how we measured it). Every business also gets 50+ enrichment fields and a check against its own website, quoting the sentence that shows it's what you searched for.
Lyre Leads vs 21LeadFinder
21LeadFinder is a web application that shows two price lists as of September 2026: its pricing page lists $49 and $149 plans plus a $997 one-time option, while its app charges $44, $99 and $149 a month and offers a free plan. It mentions "AI Enrichment" and email verification without saying how either works, offers state- and country-wide searches on higher plans, and lists CRM integrations on Pro and above.
Where Lyre Leads wins
- Free tier, 500 leads a month
- A relevance check you can inspect, evidence quoted from the page and a published study
- 50+ documented enrichment fields, each listed in our public data dictionary
- Named verification, mailbox-level checks through MillionVerifier with a status on every email
- 1,519 technologies and broad pixel detection, including booking systems and chat widgets
Where 21LeadFinder wins
- Native CRM integrations, HubSpot, Salesforce, GoHighLevel and Zapier on Pro and above
- One-time lifetime option, $997 for 1 million leads with no subscription
- Zillow as a source, alongside Google Maps
Lyre Leads vs Outscraper
Outscraper is a pay-as-you-go data service with one of the broadest catalogs around. As of September 2026 its first 500 Google Maps places a month are free, then $3 per 1,000 up to 100,000 and $1 per 1,000 after that, with separately billed enrichments for emails and contacts (including CMS and pixel flags), named contacts with job titles, email validation, BuiltWith tech stacks and company data. Lyre Leads is a single workflow that turns Google Maps into checked, enriched leads on one monthly plan.
Where Lyre Leads wins
- A relevance check, every business read against its own website, where Outscraper filters on an exact Google category
- Enrichment in every search, 50+ fields and 1,519 technologies inside the 1 token per new business
- A list that keeps working, a monthly re-check that turns changes into named signals
- Country-wide automation, Smart Strategy sweeps every city for a keyword with dedup and resume
- One predictable plan, instead of pricing each service separately
Where Outscraper wins
- Pure pay-as-you-go, no subscription, prepaid credits never expire, ideal for one-off pulls
- Very low raw-data cost, about $3 per 1,000 Google Maps places, falling to $1 at volume
- Broad scraper catalog, reviews and dozens of sources beyond Google Maps
- Pick exactly what you pay for, a menu of enrichments to switch on per task
Rule of thumb: Outscraper if you want cheap, flexible raw extraction to process yourself, Lyre Leads if you want checked, enriched, workflow-ready leads without building the pipeline.
Head to head, one tool at a time
Each page puts one tool next to five or six alternatives, ours among them, in a table sourced from each vendor's own pages and checked 14 October 2026, and says where each one is the better pick.
Google Maps extraction
- Scrap.io alternatives, for markets that aren't a Google category
- D7 Lead Finder alternatives, beyond daily search caps and partial email checks
- Outscraper alternatives, when pay-per-record extraction isn't the whole job
- HasData alternatives, for Maps data without the splitting and checking
- Bright Data alternatives, leads instead of records
Scrapers and automation
- Apify Google Maps scraper alternatives, leads without building the pipeline
- Octoparse alternatives, for Google Maps leads with verified emails
- PhantomBuster alternatives, covering a whole city without splitting searches by hand
Contact databases
- Apollo alternatives for local businesses, roofers and dentists with verified emails
- ZoomInfo alternatives, published prices and local businesses
- Hunter.io alternatives, when you don't know the companies yet
- Lusha alternatives, contacts by the credit and local businesses
- RocketReach alternatives, named professionals or local businesses
Two head-to-heads between other tools, for the questions buyers ask most: Scrap.io vs Outscraper and Apify vs Outscraper. And the coverage question behind most of these comparisons: why does a Google Maps scraper stop at about 120 results, and how do you get every business in a city?
Building on the data instead of using the app? The lead generation API covers the same workflow over HTTP.
Why choose Lyre Leads?
Every lead checked against what you searched for
Name the business type you're after. Every lead is read against its own website and comes back marked yes, no or unclear, carrying the sentence from that page which justifies the verdict. In a 284-business study, reading the site kept 98.8% of the genuine businesses against 87.4% for filtering on Google's category.
Free tier with real value
500 leads every month, enough to search, enrich and check real businesses on your own market before committing. No credit card required, no time-limited trial.
Enrichment inside every search
50+ data points per lead, including 1,519 named technologies, arrive inside the 1 token each new business costs. Contacts are verified at the mailbox, and every email says where it came from.
Country-wide automated search
Smart Strategy queues every city in a country and runs deduplicated background searches. Pause, resume, set a lead budget, and pick up where you left off across multi-session campaigns.
Try Lyre Leads free
500 leads every month. No credit card. 50+ data points per lead and a relevance check on every business.
Lyre Leads