Simple, transparent pricing

Upgrade or downgrade anytime. No long-term contracts. No hidden fees.

How leads work

One allowance. A lead is a business found, with everything included. Spend it on finding businesses, finding the people behind them, or enriching a list you already have.

A business found

Each new business from Google Maps, enriched with 50+ data points, its address verified, relevance-checked and re-checked monthly. Ones you already have are never charged again, but fetching a page always costs a little: a page of 20 you already hold costs 2 tokens instead of 20.

1 Token

A named contact found

The people behind a business, found on the open web and their mailboxes SMTP-verified. Charged only when we find someone: a business where nobody turns up costs nothing. Contacts printed on the company's own site come with enrichment.

2 Tokens per contact

Email verification: included on every plan

Your own list, enriched

Bring businesses you already have. Enroll them and each is enriched now, every address verified, and re-checked every month for as long as you keep it. Paid once.

2 Businesses per token

Businesses a search finds: enrolled free

Enrich once without enrolling: five businesses per token

Monthly Annual Save 40%

Get Started

Free

$0 /month

500 leads/month

Enroll 1,000 of your own businesses

All on search

500 new businesses

Half on contacts

250 new businesses

125 named contacts

~44 verified emails*

Google Maps lead search

AI relevance checking

Unlimited exports

Upload your own leads

REST API and AI assistant connector

API limits

30,000 leads read a minute

5,000 leads a minute into enrichment, contacts or verification

Unlimited leads per export, 1 file at a time

Get Started Free

Everything in Free, plus more leads and higher API limits

Growth

$39 /month

50% off $19.50 first month

7,500 leads/month

Enroll 15,000 of your own businesses

All on search

7,500 new businesses

Half on contacts

3,750 new businesses

1,875 named contacts

~669 verified emails*

API limits

60,000 leads read a minute

30,000 leads a minute into enrichment, contacts or verification

Unlimited leads per export, 1 file at a time

For Growing Teams

Professional

$99 /month

50% off $49.50 first month

22,500 leads/month

Enroll 45,000 of your own businesses

All on search

22,500 new businesses

Half on contacts

11,250 new businesses

5,625 named contacts

~2,008 verified emails*

API limits

120,000 leads read a minute

60,000 leads a minute into enrichment, contacts or verification

Unlimited leads per export, 1 file at a time

High Volume

Scale

$249 /month

50% off $124.50 first month

75,000 leads/month

Enroll 150,000 of your own businesses

All on search

75,000 new businesses

Half on contacts

37,500 new businesses

18,750 named contacts

~6,696 verified emails*

API limits

240,000 leads read a minute

120,000 leads a minute into enrichment, contacts or verification

Unlimited leads per export, 2 files at a time

For Agencies

Agency

$499 /month

50% off $249.50 first month

190,000 leads/month

Enroll 380,000 of your own businesses

All on search

190,000 new businesses

Half on contacts

95,000 new businesses

47,500 named contacts

~16,964 verified emails*

API limits

300,000 leads read a minute

150,000 leads a minute into enrichment, contacts or verification

Unlimited leads per export, 2 files at a time

* Varies by segment and excludes verified company emails.

Prices in USD, excluding applicable taxes. VAT may apply for EU customers.

Enterprise

Need more than 190,000 leads a month?

Custom volumes and tailored contracts for high-volume teams and agencies.

Contact Sales →

Compare plans

Feature	Free	Growth	Professional	Scale	Agency
Monthly leads	500	7,500	22,500	75,000	190,000
Unused leads roll over	Up to 1,500	Up to 22,500	Up to 67,500	Up to 225,000	Up to 570,000
Email verification	Included	Included	Included	Included	Included
Your own leads enrolled (enriched now, re-checked monthly)	Up to 1,000	Up to 10,000	Up to 30,000	Up to 100,000	Up to 250,000
Google Maps search	Included	Included	Included	Included	Included
AI relevance check	Included	Included	Included	Included	Included
Lead exports	Unlimited	Unlimited	Unlimited	Unlimited	Unlimited
Upload own leads	Included	Included	Included	Included	Included
REST API and AI assistant connector	Included	Included	Included	Included	Included
API: leads read a minute	30,000	60,000	120,000	240,000	300,000
API: leads a minute into enrichment, contacts or verification	5,000	30,000	60,000	120,000	150,000
API: leads per export	Unlimited, 1 file at a time	Unlimited, 1 file at a time	Unlimited, 1 file at a time	Unlimited, 2 files at a time	Unlimited, 2 files at a time
Buy extra tokens	Not available	At $0.0052/token	At $0.0044/token	At $0.00332/token	At $0.0026263/token

How it works

Choose a plan, generate leads, and follow each one all the way to a named contact with a verified email.

Choose Your Plan

Select the plan that matches your volume. Your first month is half price on monthly billing, and you can upgrade, downgrade, or switch to annual anytime.

Search Google Maps

Run custom keyword searches across cities worldwide, or point Smart Strategy at a whole country. Every new business arrives enriched with 50+ data points and its address verified, at no extra cost.

AI Qualification

Name the business type you're after. Every lead's website is read against that description and judged yes, no or unclear, with the sentence from their site that proves the verdict.

Find the Person, Reach Out

Run contact discovery on the leads worth pursuing to get named contacts and verified emails. Export to CSV, JSON, or Excel, or pull everything over the REST API.

Ready to get started?

Join businesses using Lyre Leads to find and qualify the businesses they actually want.

Get Started Free

Frequently asked questions

Can I buy leads without a subscription?

Yes. The Lead Lists page sells finished, ready-made lists as one-off purchases starting at $5. Every email is verified at the moment you order, and you only pay for the addresses that verify. Subscriptions are for running your own searches; the lists don't need one.

What happens if I just stop using the platform?

Your subscription keeps running and keeps billing until you cancel it, which you can do yourself from your account at any time. Cancelling takes effect at the end of the period you've already paid for, and you keep the leads in your balance until then.

Do unused leads roll over?

Yes. Whatever you don't spend carries into the next month, up to three months' allowance in total. On Growth that means your balance can build to 22,500 before it stops accruing. Leads you buy separately never expire and sit on top of that cap.

Can I upload my own leads for AI qualification?

Yes. Ensure the leads have websites attached, as our AI qualification is based on website content analysis. Uploading leads is free with no limit.

Does my location affect search results?

No. Our system searches Google Maps using the exact GPS coordinates of your selected cities. Your physical location or VPN does not affect the results you receive.

What's the difference between monthly and annual billing?

Annual billing gives you a 40% discount. You pay once per year and receive the same monthly lead allowance throughout. You can switch between billing periods when changing plans.

How does the first-month discount work?

Every paid plan is 50% off for your first month when you choose monthly billing. The discount is applied automatically at checkout, and from the second month you pay the listed price. Annual billing keeps its own 40% discount instead of stacking the two.

Where do the contact and verified email numbers on the cards come from?

From our own measurement. In September 2026 we ran contact discovery on 200 US businesses across ten trades that had never been searched: about 70% ended with a named contact and about 25% with that person's own verified email. Company inboxes like info@ are not counted. Both vary by segment, and trades whose businesses rarely publish a personal address land lower. The card figures apply those rates to a split where half your leads find businesses and half go on contacts. A named contact costs 2 tokens and is charged only when found, so half the allowance buys exactly a quarter of it in contacts, and about a third of those (25 in 70) come with a verified personal email. Verification itself is included on every plan.

How do I cancel my subscription?

From the My Account page, under Subscription & Billing. Your plan stays active until the end of the period you've paid for, and everything you've generated stays with you on the Free tier afterwards.